The models featured in this series are usually selected from the student population of American colleges and universities. At first, the magazine was published only in the fall to roughly coincide with the beginning of the school year. Each year, the magazine includes a feature on students of an athletic conference, usually from a BCS conference. For instance, the 1997 issue (pictured) featured the Big 12 but also students from other schools. The 2006 issue caused some controversy at Baylor University, which has a religious affiliation. Baylor declared that associating with the magazine would be a violation of the school's code of conduct.